One account instead of five subscriptions
The models that lead on photorealism, on text rendering, on video motion and on 3D reconstruction are not the same models, and they rarely come from the same vendor. Reaching them through one account and one credit balance removes the usual tax of separate subscriptions, separate billing and separate export formats.
Choosing is a per-job decision, not a default
There is no single best model, only a best model for the thing in front of you. A quick concept sketch, a marketplace listing image and a client hero shot have genuinely different quality bars, and matching the model to the bar is where cost control actually happens.
Cost scales with capability, sometimes steeply
Credit cost follows compute, and the spread between tiers is wide - particularly in video, where the premium options can cost several times the basic ones per second of output. Across a batch of fifty generations that difference stops being academic, which is why the picker shows the cost before you commit.
The roster changes, so the product is the source of truth
New models arrive and pricing shifts as providers change theirs. Rather than publish a list here that would be out of date within a release, the Studio picker shows exactly what is available to you and what each generation costs. This page is about how to choose; the picker is about what to choose from.
Frequently asked questions
- Which model should I use?
- The cheapest one that clears your quality bar for that specific job. Premium models are worth it for a hero image or a client deliverable and wasteful for a first-pass idea, and the difference in credits between tiers is large enough to matter across a batch.
- Why are some models so much more expensive?
- Credit cost tracks the compute the model actually consumes. A high-fidelity video model can cost several times a basic one per second of output, which is why choosing per job rather than defaulting to the best available has a real effect on spend.
- Where do I see the current list and prices?
- In the Studio model picker, which reflects what is available on your plan right now, with the credit cost shown before you confirm a generation. That is the authoritative source - a marketing page listing models would go stale at the next release.
- Does my plan affect which models I can use?
- Yes. Higher plans open more of the roster and give priority in the queue, and the free tier is limited to a small subset with watermarked output. Check the pricing page for what each plan includes.
Related tools and workflows
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